I have a bit of financial experience having invested in equities (stocks) in the 1960s & 70s, commodities in the 80s & commercial real estate in the 90s. I sold in 2005. I have a tendency to be early but I’d rather be too early than too late.

I am appalled at our rapidly deteriorating global condition so I’ve written articles for family, friends & colleagues since 2007; warning them and explaining what’s happening, what we can expect in the future and how we can prepare and mitigate the worst of the social, political, economic fallout. As a public service, in October 2010, I created this blog so my commentary is accessible to a larger number of people.

There are a number of archived articles posted by year beginning in 2007. Major articles can run 30 to 40 pages. Brief updates can be one to five pages. My articles are long. This is no accident. They’re designed to avoid a mass audience and creating a ‘self-fulfilling prophecy’. Unfortunately, events keep proving me right, dammit!

If you want to learn real economic basics, read “The Crash of 2007″ where I explain in simple language the causes of our economic collapse. Each subsequent year’s major articles expand on this knowledge.

Don’t let anyone tell you that economics is complicated. It’s not. Economics is common sense. What’s complicated is the crap being taught in universities because it has no resemblance to real life. Read some of my major articles and judge for yourself.

In addition to economic articles, there are other categories you might find interesting. Check the Category list on the right.

You might ask what qualifies me to write this stuff and it would be a good question. Student politics and my Political Science major gives me both an understanding of political theory and a realistic grounding in power politics. An introductory course in Economics demonstrated that today’s prevailing Keynesian economic theory does NOT work and a lifetime studying the Austrian school shows me what DOES work. Courses in statistical analysis and methodology as a well as 6 Sigma certification helps me identify statistical bullshit. Various career positions ranging from hourly, staff, supervisory and management in a variety of industries allows me to see many sides of the same coin. A realistic understanding of human nature and a natural skeptical bent allows me to connect the dots, cut through the crap and see the big picture. And, an abiding faith in humanity tells me that you, the reader, can judge for yourself after reading some of my commentary and analysis.

I’m not interested in increasing my search ‘hits’ for greater blog popularity ratings and I refuse to use SEO’s (Search Engine Optimization) techniques. My mission is to provide honest and useful information and a bit of light-hearted humor to help people understand and weather the increasing economic turmoil. If you find this blog useful, please tell your family, friends & colleagues so that they too can benefit.

Disclaimer: I’m not an investment advisor and the financial articles are for commentary only. For specific financial advice you should consult your own investment professional.

83 Responses to About

  1. Eric says:

    Hope you’re doing alright Gerold, thought i’d check in on the blog and see if you had some insight for us on the “interesting times” we find ourselves in. I always did enjoy both the content & style of your posts.


    • gerold says:

      Thanks for your concern, Eric. I stopped blogging after retiring from my day job a couple years ago.

      I miss it, but on the other hand, there’s so much happening that it would become a full-time occupation just trying to keep up. I doubt I could keep on top of it all, especially with so much censorship, misinformation, and partisanship (I’ve never seen so much hate!)

      Until the dust settles, I’m going to keep my head down for a while.

      – Gerold

  2. Eat my ass says:


  3. Francis Stronghold says:

    Your website is more relevant than ever. This comment is being posted on July 10, 2020. Thank you for all the work you have done. I have printed a number of relevant sections, including all of your Selco notes (part 1 through 5).

    • gerold says:

      Thanks, Francis. I’m glad you’re getting value from this blog.

      I retired about a year ago, but there’s so much happening that I need to consider posting articles again.

      – Gerold

      • songandverse says:

        I’d very much enjoy reading your opinion about the current “corona” era, the government’s reaction and the coming tide of woe ….

        • gerold says:

          Thanks for your suggestion. I’ll give it some thought.

          Although I retired about a year ago, there’s so much happening it might be worth another post about current events and where we’re headed.

          – Gerold

  4. Matteo Cone says:

    Great Blog. Your jokes appeal to me. You have a great sense of humour Gerold!
    Please check “My Favourite Jokes” at https://vb1a.wordpress.com/
    Keep up the excellent work.

  5. Brett Courtenay says:

    I came across your Blog earlier today and have left a few comments and read a few pieces and look forward to reading more and giving my opinion (be it as a Cynic or a Minion) and like your core idea to which I also abide by and adhere and which I think is something that must be made both Loud and Clear…

    To help us each and all better understand and stand (not fall) and maybe save us from our Fate,

    To Walk and Talk , not Stalk and find in mutual open Minds, knowledge by the way Communicate.

    Not Assume nor be Subsumed in Media Hit Blitz sound bite bits and all the other ways and Shit,

    Seek not Sheep, Wake up not Sleep, hard reality (OK to Weep) but by doing make the Leap,

    Away from ” What’s good for the Goose is good for the Gander” and all other Propaganda

    Because It ISN’T “Proper” anything only “Stopper ” EVERYTHING.

    Away from what we all should really Seek : The real, with Proof the Facts, The TRUTH.


    Gerold I’m now here and to your Blog now “Retinued” I go now but now begun, will be Continued!



  6. Bill O'Malley says:

    Thanks for the “Pacific Ocean is Dying” Fukushima compilation.
    The photo of seals should be changed though. It doesn’t go with the caption.
    Good work all around and thanks again.

  7. Allison says:

    Woke up after working pretend job at Harris corp. Good blog….Gold!

  8. Nancy says:

    Since we wrote that article over at SimplyInfo.org that you referenced, TEPCO has installed a filter system to remove strontium 90 from the contaminated water. There are still a number of things not being removed from the water they wish to dump. Those include Cobalt 60, tritium, iodine 129 and a few others. We have seen zero data about uranium or plutonium isotopes in any of the water monitoring done at the plant related to the stored contaminated water so that is an unknown. Japan is being pressured by the IAEA and the nuclear industry to dump this tritium laced water rather than storing it or otherwise trying to isolate it long term. It really is problematic when you start connecting the dots of all the small bits of information out there.

    • gerold says:

      Thanks for the update on the filtration process. A few more down and lots more to go. Even if they recovered most of the contamination, the sludge would be extremely ‘hot’ and I haven’t heard any plans for safe disposal. It really is a nuclear nightmare!

      I’ve never lost any love for the Japanese, but this triple whammy must tax their stoicism; demographic decline, a 25 year economic depression and now a future of widespread cancer. Methinks they might be the first modern country to go medieval.

      – Gerold

  9. Curt B. says:

    Hello, Since you are from Canada, I’ll give you this link. You probably have never read a book like this and maybe you won’t read it at all. http://curtb.webs.com/

    • gerold says:

      Thanks for the interesting link, Curt.
      I did a quick browse of that book and it looks worth the time to examine it more closely.
      It’ll be my weekend reading.

      – Gerold

  10. Bob C. says:

    I just came across your blog via the guest post on Zerohedge and I can only assume that your readership will increase tenfold. You can count me in as one of your new readers and I appreciate the time you take to enlighten the world. As a late comer to your blog and finding a wealth of information, I have a few questions.

    I see that your articles start back at the Collapse of 2007 and you have continued the Collapse series each year since. Do to the overwhelming amount of reading material do you recommend any particular posts in the in-between years from then until now?

    With your current location in Thunder Bay are your articles more reflective / directed towards Canada?

    Have you always resided to the north and was your investing in equities, commodities and real estate your primary job back in the day and was it in Canada?

    The reason for my Canada questions are primarily out of ignorance as to the economic influences and impacts between countries. I realize that the world is a global economy now and we are all probably headed in the same direction but having yet to delve into the volumes of your work I was not sure if your thoughts are more slanted towards the north. I have been living through this great recession, soon to be depression in Florida and working in the homebuilding industry down hear I have seen first hand the collapse as well as this false recovery. We are supposedly right now in our peak selling season here and things are eerily quite.

    Thanks for your insight and I can already see how I will be spending my weekend. Keep up the great work………..

    • gerold says:

      Thank you for you kind words, Bob. And, you’re right; the readership has increased significantly. Having controlled and limited my readership until now with many long articles, lots of boring graphs and very few videos and pictures, the increase is somewhat frightening. I’ve tried to avoid popularity so as to fly under the radar of ‘our owners’ who might consider me a threat.

      Last summer the editor of “The Prudent Squirrel” newsletter that I subscribed to died in a mysterious boating accident. Reporters who dig too deep have also died in unusual circumstances or been ‘suicided’. I guess we’ll see where events lead …

      Past investments were just that; I was a retail investor, but it wasn’t my full time job.

      You ask a good question re: my perspective. Yes, my posts are written from a Canadian perspective so a certain slant is unavoidable. Knowing that and seeing with an Austro-libertarian-anarchic perspective hopefully limits my biases somewhat. Also, travelling to the U.S. for fun and business as well as the majority of my reading coming from the U.S. gives me a bit of a feel for the U.S. situation. The similarity of language and culture helps, too. Disclosure: I like individual Americans but the fascist state of Amerika scares the crap out of me.

      As you’re in the homebuilding industry in Florida, I can only imagine what you’ve gone through. I was in Florida on business several times in late 2008 watching the proliferation of residential For Sale signs and commercial For Lease signs sprouting like weeds.

      Difficult to say which posts I’d recommend (like asking a parent which is their favourite child) but stick with the longer Collapse articles. I have great disdain for the Keynesian crap taught in universities so I try to avoid complexity by using self-explanatory concepts.

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  68. Mo says:

    No one leaves comments because you don’t speak of things we understand, such as the Kardshians, or the lies that the media tells us are important. Just deep thoughts that hurt our brain and make us sad.

    don’t you think the real problem in this country is a lack of education (thank you Reagan)? The media makes us dumb, and too few of us educate ourselves.

    • gerold says:

      Wish I could disagree with you. Unfortunately, you’re very perceptive.

      I’ve been watching the gradual dumbing down not only in the U.S. but most of the western world over many decades. I really noticed it when I got rid of the TV more than 20 years ago and got a life. Every so often I’ll catch a bit of TV at a friend’s or away on business and I’m appalled. Watched the news a while ago and kept waiting for something newsworthy until the weather came on and they got that wrong, too.

      Oh, well. I’ll keep writing for those who can read without moving their lips. Thanks for taking the time to leave a comment.

  69. Bob Devine says:

    Does the Sleeping Giant mast head have any special significance? I am an ex Port Arthur (Current River) guy. I do not think I have ever came across a blog from T/Bay if thats what it means.

    • gerold says:

      You’ve just come across a blog from Thunder Bay. I see the Sleeping Giant from my living room window although that particular view is near the Terry Fox monument just east of the city. As far as signifigance is concerned, I hadn’t really thought about it other than it’s a striking view.

      Putting my creative hat on, I could say that my blog strives to awaken the world to monumental issues, but I’m too humble to believe I have that much of an impact. I’ll settle for awakening one mind at a time.

      Thanks for your comment. I’m getting 500 to 600 visitors a day and I’m amazed how few leave comments (other than a ton of spam comments).

  70. Richard Siegfried says:

    No Comment for now because this is going to take a while to digest. You have been busy! Hey it was real nice seeing you again. Have a great Xmas, Ziggy

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